Job description

To accelerate growth, we are looking for a hands-on marketing specialist to join our team. As a valuable member of our marketing team, you will help execute marketing campaigns to increase lead generation and conversion.

Responsibilities

  • You maintain and extend our marketing automation workflows, across multiple technologies and tools;
  • You create new visual marketing assets (web and print) for marketing collateral needed in online or offline marketing campaigns (banners, posters, leaflets, brochures, animations etc.);
  • You post-process and edit video content and help maintain our video marketing channels;
  • You assist in outbound marketing activities and campaigns (event planning, market research, media relations etc.);
  • You work directly with other members of the marketing team to support lead generation, lead qualification and lead nurturing marketing activities;
  • You assist with day-to-day marketing operations whenever required;
  • You create new web pages, you help maintain the website and ensure it is running at peak efficiency;
  • You keep up to date with emerging marketing tactics and tools and come-up with ideas to improve our marketing.

Skills & experiences

  • at least three years of hands-on marketing experience, ideally in a software company, with a solid understanding of general marketing principles and practices; 
  • experience with marketing technology stacks and/or high interest in marketing automation and a desire to learn new marketing software (Zapier, Drip, Leadfeeder, WordPress, Google Analytics etc.);
  • experience with design software and/or willingness to learn basic marketing design for creating marketing visual content such as banners, diagrams, graphics etc. (Adobe Creative Cloud, Canva, Miro etc.) and video content (iMovie, Adobe, YouTube);
  • willingness to learn about Waylay’s products, customer markets, competitors, etc.
  • strong communication and interpersonal skills, with a positive outlook and a proactive, go-getter attitude 
  • highly organized and with the ability to independently take on multiple tasks simultaneously while maintaining a clear sense of priorities 
  • bonus skills: basic programming knowledge (html / css / python)

Benefits

Rewarding work

Work on products & solutions with great impact on companies and people.

Competitive remuneration

The best tools to support you and a competitive remuneration package.

Zero bureaucracy

Get it done without any office red tape. Make a direct impact.

Passionate team

Work together with passionate people who put team before ego.