IoTday 2025 in Gent: Bringing IoT & AI Together

Join us for IoTday 2025 in Gent on April 9th, where we will be showcasing our innovative IoT solutions.

Waylay is at the forefront of leveraging automation, data integration, and AI to optimize IoT systems. This event will provide insights into how we are transforming the IoT landscape, helping businesses build more efficient, scalable, and intelligent connected systems.

Don't miss the opportunity to connect with IoT professionals and learn from our experts!

Wednesday, April 9, 2025

17:00 PM to 21:00 PM CEST

Waylay Office

Blekersdijk 33a,
9000 Ghent

Waylay CRM Unified Framework for Workflows and Multi-Agent Systems

Key Features

Seamless Multi-Agent and API Integration

Waylay CRM allows users to effortlessly switch between traditional API-based workflows and multi-agent systems, without requiring any coding changes. This unique capability gives organizations the flexibility to adopt new paradigms or combine both approaches in a single platform.

Powered by Any API

Integrates with any API, offering flexibility to connect with existing tools, allowing users to build custom CRM apps tailored to their needs.

Customer Databases and Assets

Leverages customer databases and asset information, providing real-time visibility into interactions and data to improve support, sales, and overall user experience.

Orchestration Strength

Waylay’s powerful orchestration engine automates complex workflows seamlessly.

Troubleshooting Workflows

Includes troubleshooting capabilities to autonomously detect and resolve issues with minimal intervention.

Deploy Custom CRM Apps

Businesses can quickly build and deploy custom CRM apps using multi-agent integration, API flexibility, and workflow orchestration for tailored customer solutions.

Scalability and Customization

Highly scalable and customizable for businesses of all sizes, allowing continuous adaptation to meet growing and changing needs.

On the agenda:

Welcome & Introduction
5:15 PM – 5:30 PM

Veselin will kick off the event with an introduction to Waylay's mission and its role in integrating IoT and AI technologies.

Intro into Waylay Multi-Agent Studio
5:30 PM – 6:00 PM

In our latest Agentic Studio update, we’re showcasing how effortlessly you can diagnose HVAC issues by pinpointing root causes through automated reasoning, then seamlessly overlaying document parsing to find the best remedy—all with just a few clicks. This powerful workflow combines real-time sensor data, AI-driven troubleshooting, and contextual knowledge retrieval, making complex problem-solving faster and more intuitive than ever.

Coffee Break
6:00 PM – 6:15 PM

Take 15 minutes to get to know the other attendees and get refreshed with a cup of coffee.

Smart After-Sales Support: Combining Proactive Maintenance & GenAI
6:15 PM – 6:45 PM

Tom will dive deeper into Waylay's customer use cases related to real-time asset health monitoring, proactive asset management and smarter after-sales support using the Waylay GenAI agents. A demo will be included that shows some new exciting innovations we've been working on to enable field engineers and dealerships with more control over live asset telemetry and proactive asset monitoring rules.

Q&A Session: The Future of AI in IoT
6:45 PM – 7:15 PM

An interactive discussion on AI trends, opportunities, and challenges in the IoT landscape.

Networking with Pizza & Beer
7:15 PM – 9:00 PM

Conclude the evening with casual networking, enjoying pizza and beer while discussing insights from the event.

Leonard Donnelly - CEO of Waylay
COO & Founder
Veselin Pizurica
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Leonard Donnelly - CEO of Waylay
VP Product
Tom Van Leeuwen
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Meet the speakers:

Leonard Donnelly - CEO of Waylay
COO & Founder
Veselin Pizurica
Twitter Icon - Waylay TeamLinkedin Icon - Waylay Team
Leonard Donnelly - CEO of Waylay
VP Product
Tom Van Leeuwen
Twitter Icon - Waylay TeamLinkedin Icon - Waylay Team

unleash the power of automation with waylay

Access an all-in-one, user-friendly platform to digitally transform and scale your enterprise-level company with ease.

Waylay in IoT

In IoT, Waylay acts as a sensor data processing and automation engine. It ingests real-time data from IoT devices, applies rules and logic, and triggers actions based on sensor readings. Key features include:

  • Data fusion: Combines sensor data from multiple sources.

  • Event-driven automation: Uses rules to detect conditions (e.g., temperature exceeding a threshold) and trigger actions (e.g., send alerts, turn off a machine).

  • Integration with cloud and edge computing: Works with IoT platforms like AWS IoT, Azure IoT, and Google Cloud IoT.

Waylay in GenAI & LLMs

Waylay’s automation capabilities extend to AI and LLM orchestration, allowing AI-driven workflows. In this context, it helps:

  • Automate decision-making: Uses LLMs to analyze inputs (e.g., repair manuals, customer requests) and generate structured responses or actions.

  • Connect AI to external APIs & tools: Facilitates seamless interaction between AI models and enterprise systems, databases, and external services.

  • Hybrid AI + rule-based reasoning: Combines rule-based logic with GenAI capabilities for more reliable automation (e.g., an LLM suggests an action, but Waylay’s rules validate before execution).

Read more

Bringing IoT & AI Together

Waylay’s ability to integrate IoT and AI enables advanced use cases such as:

  • Predictive maintenance: IoT sensors detect anomalies, and an LLM helps summarize the issue for human operators.

  • Automated troubleshooting: AI interprets IoT data and suggests fixes.

  • Voice-controlled automation: LLM-powered chatbots allow users to control IoT devices via natural language.

Waylay Agentic Studio – RPA & Agentic Apps

  • A plugin interface for structured automation workflows.

  • A unified approach to handling APIs and external connectors for both RPA tasks and AI agents.

  • AI-enhanced rule execution where LLMs assist in decision-making but operate within defined constraints.

Read more

Just Browsing? Here Are Some Good Reads.

Asset Visibility And Monitoring For Salesforce
  • Intelligent data processing application for Salesforce.

  • No-code IoT solution for field service operations, asset management and remote maintenance.

  • Bridges the gap between connected assets and business processes.

  • Enables users to monitor and manage critical assets remotely.

Asset Visibility And Monitoring For ServiceNow
  • Intelligent data processing application for Salesforce

  • No-code IoT solution for field service operations, asset management and remote maintenance.

  • Bridges the gap between connected assets and business processes.

  • Enables users to monitor and manage critical assets remotely.

Any To Any Workflow Orchestration

  • Waylay provides Hyperautomation layer on top of AWS stack.

  • Available on AWS Marketplace.

  • Benefit from existing Enterprise Discount Programs.

  • Consolidated billing with AWS.Usage Monitoring and Analytics.

"The Next-Gen(AI) RPA" - The multi-agent concept in Waylay

If you're keen on implementing multi-agent applications within your own organization, read this article.

GenAI Falls Short in Predictions and Troubleshooting, but Shines When Combined with Waylay Tech

Waylay's platform excels in context-aware automation and decision-making, bridging the gap left by GenAI.

Waylay GenAI for Digital Twin:
Improving Customer Experience through Multi-Language Support and Efficient Repair Instruction Search

Read Tom Van Leeuwen's latest blog post to learn about his findings working with our GenAI solution.